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The full three-day programme

Wednesday 25 – Friday 27 November 2026 · Bingu International Convention Centre, Lilongwe. Every session with its focus, by day and time. Use your browser’s print function for a paper copy.

Wednesday 25 November 2026

The future of Malawi’s creative economy — African lessons and Malawian opportunities

PlenaryRegistration and networking

Arrival, badge collection and networking.

PlenaryOfficial opening

Cultural performances and national anthem · welcome remarks (UNDP) · keynote: Investing in Africa’s creative economy — CANEX lessons for Malawi (Afreximbank) · remarks from Standard Bank · ministerial address · guest-of-honour remarks.

PlenaryPanel: Culture, heritage, literature and creative tourism — building industries from identity

Literature, publishing, heritage products, responsible commercialisation and community benefit.

BreakLunch

The only scheduled break of the day; performances are programmed as interludes.

GeneralPanel: Creator economy — content monetisation, brand partnerships and responsible AI

Audience building, creator revenue, platforms and the ethical use of AI.

FilmMasterclass: Script management

Reading a screenplay, finding your fit on set, spotting a character’s core motivation and managing vocal tone.

FashionPresentation: Fashion styling and modelling — storytelling and branding

How styling and modelling tell a brand’s story.

MusicSongwriting processes and bootcamp

Live conference-song concept and lyrics.

GeneralPresentation: Gaming, esports and digital creative careers in Malawi

Gaming ecosystem, revenue models, youth opportunities and a live demonstration.

FilmBootcamp: Advanced screening and idea generation

Finding unique story sources and developing multi-layered characters.

FashionMasterclass: Sustainable and inclusive creative skills exchange

With the Paul Smith Foundation (virtual participation, to be confirmed).

MusicPublishing and IP protection

Splits, credits, ownership and registration, with COSOMA.

PlenaryDaily synthesis and notices

Wrap-up of the day across all tracks.

SocialWelcome reception, cultural performances and fashion showcase

Proposed; subject to confirmation.

Thursday 26 November 2026

Commercialising creativity — rights, markets and digital opportunity

PlenaryArrival and networking

Exhibition and marketplace open from today.

PlenaryPresentation: Evidence for action — key findings and recommendations for Malawi’s creative industries

Presentation of findings and recommendations, followed by moderated stakeholder reflections.

PlenaryPanel: Building competitive creative industries — African policy and ecosystem lessons

Nigeria’s experience in coordination, talent development, markets and exports.

PlenaryMasterclass: The role of intellectual property in the creative industries

Copyright, licensing, ownership, royalties and practical IP decisions across creative genres, with in-person support.

BreakLunch

The only scheduled break of the day; performances are programmed as interludes.

GeneralMasterclass: Early-stage creative entrepreneurship

With the PSD–Zantchito programme.

FilmMasterclass: Film production as a project

Resource mobilisation, free expression in the creative sector, workflow planning and budgeting.

FashionMasterclass: Protecting fashion brands — IP, trademarks and commercial value

Registering and defending a fashion brand.

MusicDigital distribution, release readiness and campaign build

Planning a release from master to market.

GeneralPanel: AI, immersive storytelling and cultural preservation

XR, AI-assisted creative production and digital archives, with a showcase subject to partner confirmation.

FilmBootcamp: Post-production and sound design

Advanced editing workflows, colour grading, soundscapes that carry emotional impact, and poster design.

FashionPanel: Fashion and geographical origin identity

Protecting and promoting the origin of Malawian fashion and textiles.

MusicArtist development for competitive markets

Building artists who can compete regionally and globally.

PlenaryDaily synthesis and notices

Wrap-up of the day across all tracks.

SocialFilm awards gala

Evening celebration of Malawian film.

Friday 27 November 2026

Partnerships, finance, exports and the way forward

PlenaryArrival and networking

Exhibition and marketplace continue.

PlenaryFireside chat: From cultural expression to economic powerhouse — Nigeria’s creative economy journey and lessons for Malawi

Policy, institutions, value chains, creative-sector organisation and lessons Malawi can adapt.

PlenaryFinancing and exporting Africa’s creative economy — unlocking investment and market opportunities under AfCFTA

Finance-readiness, export development and transferable lessons.

BreakLunch

The only scheduled break of the day; performances are programmed as interludes.

GeneralMasterclass: PSD–Zantchito

Business skills for creative entrepreneurs.

FilmMasterclass: Advanced lighting for film production

Three-point, natural and practical lighting, mood, genre, contrast, night shooting and cinematic looks.

FashionMasterclass: The fashion of doing business — product, branding and pricing

Turning a collection into a viable business.

MusicManagement and the business of music

Artist management, teams and revenue.

GeneralPresentation: From creativity to commerce — youth entrepreneurship, digital payments and investment

Unlocking youth enterprise and digital payments in Malawi’s creative economy.

FilmPresentations: Business strategy in movie production

Marketing independent films and digital media productions.

FashionFashion ecosystem dialogue: market access, collaboration and growth

Designers, manufacturers and partners on growing the sector together.

MusicFinancing, partnerships and global markets

Conference-song release only if rights and production are ready.

PlenaryMalawi’s creative economy roadmap: commitments and next steps

Consolidating policy, IP, culture, digital economy and ecosystem priorities.

PlenaryClosing remarks and acknowledgements

Close of the Forum.

SocialPan-African film showcase

Evening screening.

Register to attend →Speakers & facilitators